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Home Fashion American retailer JCPenney expands Stylus model to incorporate menswear

American retailer JCPenney expands Stylus model to incorporate menswear



What: JCPenney has expanded its Stylus non-public model to incorporate males’s attire and equipment.

New product line + USP: The boys’s Stylus assortment consists of high quality t-shirts, polos, jogger pants, chinos, hoodies, bomber jackets and sneakers that may be simply combined and matched for a simple, put collectively look. This Styleisure model extends past athleisure or activewear with versatile items that clients crave of their multifaceted day.

Design aesthetic: With sizes starting from S to 5XLT, Stylus gives cleverly styled, fashionable consolation and enchantment for all males. Extremely-soft materials made with pima cotton yarn, wrinkle-resistant and anti-pilling expertise, and stretch wovens give the Stylus model its straightforward enchantment.

Present product portfolio: The Stylus line of refined mixture of cloth and design, woven into a wide range of items, consists of cardigans, straightforward pants, jumpsuits and tees for girls.

Retail presence: The brand new assortment is out there solely at JCPenney in 551 of its 672 shops and on the official e-retail channel.

Bytes: “As our customers begin to establish new routines for work and life, the all-day versatility of the Stylus collection delivers on comfort without sacrificing style. Quality fabrics, thoughtful design, and modern fits make for effortless dressing from dawn to dusk,” stated Michelle Wlazlo, government vice chairman and chief merchandising officer, JCPenney.

Concerning the firm: JCPenney serves clients at greater than 650 shops throughout the US and Puerto Rico, and on the firm’s flagship e-store. It is among the US’ largest retailers of attire and residential merchandise with a rising portfolio of personal and nationwide manufacturers.

Fibre2Fashion Information Desk (KD)

JCPenney has expanded its Stylus non-public model to incorporate males’s attire and equipment, complementing the ladies’s attire assortment that launched final fall. The boys’s Stylus assortment consists of high quality t-shirts, polos, jogger pants, chinos, hoodies, bomber jackets and sneakers that may be simply combined and matched for a simple, put collectively look.





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